Coach Joi | BTR.ORG
Coach Joi

Coach Joi


Joi is the Clinical Director of Betrayal Trauma Recovery & Center For Peace. She is a professional abuse and betrayal trauma coach with 25 years experience. She specializes in helping men recognize abusive behaviors and entitlement thinking.

As a betrayal trauma coach, she helps women navigate the abuse & set boundaries for emotional, physical, and sexual safety.

Joi’s goal is that ALL abusive behaviors stop, including gaslighting and manipulation.

During the recovery process, Joi empowers the victim to hold healthy boundaries.

It’s Joi’s life mission to help men exhibiting abusive behaviors stop, make restitution for the harm they’ve caused, and become a center for peace.

Joi holds a Masters in Addiction Counseling, with an emphasis on multiple behavioral addictions (MAAC). She is a Marriage and Family Life Educator (BS), trained by BYU-I & Aspen Family Wellness (BCC), The Association of Partners of Sex Addicts Trauma Specialists (APSATS CPC), certified as a Domestic Abuse & Coercive Control Advocate Affiliate through Called to Peace, Certified Symbis Marriage Facilitator (CSMF), and trained with Dr. Omar Minwalla on his Compulsive-Entitled Sexuality Model (CES) and Compulsive Abusive Sexual and Relational Disorder, which includes integrity and conduct disorders (CASRD).

She directs the Certified Abuse Specialist Program at Center for Peace (CAS).

Joi can help you with:

Schedule Session with Coach Joi

Currently Joi is only scheduling with Center for Peace clients. To contact joi with questions about appointments you can email her at

I didn’t want to be a part of this trauma club but unfortunately I was signed up against my will as it seems those in need of support share. I was lost in the sea of despair and shock from the abrupt change of a life known to the unknown in a matter of seconds, the anchor that I had planted in my future was uprooted and I was adrift.

After weeks of not knowing which way was up I stumbled across BTR and fortunately I found myself in Joi’s first hosted session, I was the only one that attended that night and was privileged to have entered one of the safest spaces ever held for me since my world was turned upside down. The time I have shared with Joi since has been filled with compassionate truths and an endless amount of space and safety. Joi’s heart is in every word. The times I have felt the most alone and afraid Joi hasn’t hesitated to assure me that I am no longer walking through this journey alone. Her personal experience is invaluable but professionally Joi is in a league of her own. She has a vast knowledge of materials and has been able to provide almost personalized recommendations that fit me so perfectly that it is a true testament to her ability to actively listen and tailor information to the individual client. If you sadly find yourself on this journey there is no better support than Joi. Thank you, you have changed my life.


I am extremely grateful for Coach Joi’s insightful support. I am a 72-year-old woman, 29 months out from finding out about my ex-husband’s abusive behaviors and still facing enormous challenges around his secret life of cheating with prostitutes for decades. As my recovery continues, I have been particularly pained by the reactions of my adult sons, especially the one son who has accused me of being partly to blame for his father’s choices. Nothing I have told him convinced him otherwise. His father claims that he has made amends and told our son that he was 100% responsible for his actions. So, I knew that I would need an outside expert to give evidence and support.

Fortunately, I was able to find BTR two months ago. And I felt the astonishing support immediately that comes from joining their groups led by the most compassionate, caring, knowledgeable and understanding women coaches.

BTR Client

After meeting Coach Joi in one of the group sessions, I met with her one-on-one. Fortified by Coach Joi’s excellent one-page expert summary and by several key statements in BTR’s checklist, I have just had the challenging but successful conversation with my son about his father’s behaviors. He finally gets it. And I no longer have the humiliation of my son’s blaming me.

Coach Joi’s willingness to help me in this made all the difference! Coach Joi is compassionate, brilliant, quick to respond, deeply caring, insightful and an excellent writer. I am so grateful for her understanding of exactly what I needed and her expertise!

BTR Client